Don’t risk to lose half of your revenue!

With 3rd Party Cookies Publishers risk to lose more than 50% of revenue   A study recently published by Google reveals that the average revenue of the top global publishers would decrease by over 50% if Google disabled access to cookies. The findings of this study underline the necessity for...

What is an API

What is an API and how can you benefit Surfing the internet, especially if you are a Digital Marketer, you’ve likely seen the term “API” mentioned a few times, maybe associated with big brands such as Facebook, Google or Amazon. Or even operating systems, web browsers, and app updates often...